Drrtty
a canned cocktail with different editions and flavors focusing on forward and flirty brand design
Brand Design
Product Design
Food/Beverage Design
Brief:
Create a new brand with an original identity.
Problem:
Canned alcohol currently does not reflect what one drinks on a night out.
Solutions:
• Designed the brand drrty with visual odes to the disco era for fun and recognizable design
• Created a posters, canned cocktails, and advertisements to get hype for the brand
• Used organic lines and a straightforward slogan to catch audience’s attention