Fair Fares
A campaign to bring more awareness to the MTA’s budget crisis
Poster Design
Social Media Design
Nonprofit Design
Brief:
Design a campaign raising awareness of the Metropolitan Transit Authority’s budget crisis.
Problem:
Not enough people know about the budget crisis the MTA undergoes and the economic disparities this brings upon the riders.
Solutions:
Created a series of posters and social media posts including information about the social and economic divides that is caused by low funding of the MTA.
Fair Fares Campaign Promotional Material︎︎︎
The fair fare campaign is exciting, fresh, and informative. Using the motifs of the recognizable metrocard to tie them all together. The colors for this campaign were chosen to be mirroring these motifs and historical protest art- so as to be welcoming, yet remind the viewer of the past efforts gone for fair fares.
Social Media Posts︎︎︎
